Friday, 31 October 2008

2) Coursework Interview Analysis

The Interview: http://www.mojo4music.com/blog/2008/09/adam_joe_song_wars_world_exclu.html

The structure of this article is a question & answer based interview. Although the answers of the interviewee are in dept. The interview starts with an introduction to the duo of who they are & what they do. The interview asks them what they thought about 'Song Wars', then goes into further detail of there fans & there favourite songs.
The style of the interview is very informal; this is shown by the interviewee answers are not structured given a laid back feel. The style of the interview is very modern using modern day language 'GarageBand' and also use of swearing.
The tone is positive but not too light hearted. A down to earth feel which reflects on the interviewee's personality. Also the interview has humour ' Punks thought they were doing nothing by learning three chords, but that’s seen like quite a lot now.' this also gives the interview an positive tone.
A feature I saw in this therefore reflects on there income of which tells us there on a normal average income (radio presenters.) Also talking about that they are working on a lower BBC radio station this tells the reader that they are not to commonly known.
The influence of the journalist on the reader is that to have a positive attitude towards the interviewee 'sly genius' and start to like the duo. Also because the duo is down to earth & talk about ' common theme, ' the readers can relate to the interviewee. Also the intentions of the interview with the duo radio presenters is sell there new album 'Song Wars Volume One '

My first journalistic comment for the radio presenters Adam & Joe is that they seem like down to earth people, but have a Slight crazy side.
My second comment for the duo is that they are purely making these radio jingles on the radio for pure love for music & comedy.

Tuesday, 28 October 2008

1) Coursework Reader Profile Anaysis

NME Reader Profile



























In the Reader Profile for NME the first section contains the main products of which that reader would buy or own. Then how much money they would spend on that product. So for this reader profile the reader would ‘£372 on clothes per year,’ ‘£667 on audio equipment per year.’ So due to that this reader can spend an fair amount of money on theses products, this tells the advertisers that this reader would be in working full time or part time. Also because the products are the first things to be mentioned, this would be the most important aspects impacted onto the Advertisers. Therefore this tells the advertisers exactly what kind of products NME would want in there magazine.

In the second section this tells the advertisers is the reader ‘in with technology.’ It also therefore tells the advertisers what kind of hobbies the reader participates with ‘Consoles & Games.’ Then finally tells the advertisers what things are most important to that reader. So therefore they like to enjoy themselves & have a happy go lucky life, clothing is very important, trying new drinks.

Then in the third section has all the personal information about that reader presented in statistics, ‘69% is male’ tells use this magazine is mainly aimed at men, ‘52% working full time’ & how many readers they have. This therefore grabs the advertisers attention by letting the advertisers that there is a good chance that there product will be sold due to that there are many readers. Then at the end the NME contact details.

The only comment I have to say for this reader profile is that there are only 3 sections therefore missing out the readers past information.


Mixmag Reader Profile
























In the Reader profile of Mixmag, the first paragraph tells us what type of people they are, ‘They are the ones who make the happening music happen and the cool products cool’ so therefore tells us they are very cool & important people. The first paragraph also tells us straight away what type of music they listen to ‘clubbing.’

The second paragraph tells us about there interest ‘new fashion trend’ and also tells us what technology they like & how up to date they are, ‘they just have to have the latest mobile/ they’re the biggest downloader’s of music in the UK.’

The third paragraph tells us there personal detail & who they are, ‘median age/ mainly 26 - 72% male/ tend to be urban and single.’

The forth paragraph tells us there income & what products they would like to spend money on , ‘ Nights out ,Clothes, Tunes, The latest mobile and MP3 player’ This section has been set out in bullet points keeping it short & simple, this therefore keeps is plain for the advertiser to tell them that this reader would not spend to much money on products. This tells us then that this reader would mot likely be in education or in a part time job/ early full time job.

Then finally in the last paragraph it tells us some extra information of what the readers like, ‘Nearly 80% do not read another music magazine and they spend little time watching TV, especially at weekends.’ This is therefore telling the advertisers that TV or other magazine products would not be suitable for this magazine.



The differences between theses two audiences are that they both have different music interest rock, dance. That one has more interests than music so gaming/TV whilst the other magazine solely concentrates on music. Both audiences like to have a good time & both are in with technology. Then also both magazine audiences have different income telling us there different ages & what products they are able to afford.

Both magazines have different income bases so therefore would change the type of advertisers used on the magazines. So for example the types of products used for The NME magazines would be the latest games/consoles/ Drinks/ clothes/ shoes/ food/ New technology/ Audio equipment, DVDs Cds. Whilst in the Mixmag the products included in this magazine would be more music based, so the latest audio system, news tune downloads, dance albums, clothes, newest technology. But this time the audience for the Mixmag would have a lower status products due to that there income base is a lot lower than the income base for NME, due to that this audience could be in education or a part time job.

Sunday, 19 October 2008

10) Preliminary task Evaluation

The things which I think worked well for my front cover was that the layout is has wording worked around the model, tennis ball & models school badge & all waste space is used (over models forehead). This therefore makes you drawn to that she is sports student of the year. Also the background behind the student is blue & white which goes with the masthead colour scheme & is very simple making the model stand out. Also how the masthead is slanted making the masthead look like it has been printed onto the magazine by letter print making it look very important. Also the use of fonts of having the 'BCHS' in a clear font then parts 'scope' changed by having the first letter in bold, 'C,O & P' is italic & having 'O' underlined making the 'O & P' joined together. This causes the 'Scope' to stand out more to the audience & because scope usually means something interesting, draws the audience into that part of the masthead. Also the size of the masthead & the main cover line makes that the first part the audience reads, showing that theses are the most important aspects of the magazine. Also short & catchy cover lines like ‘The good, the bad & the embarrassing’ also draw the reader into the magazine. Also the decoration of the two corners i think worked well with the magazine making the magazine look a little different.

The things of which I don't think worked well for my front cover was the use of to many colours for the cover lines. I also think that in the masthead the 'BCHS' should be in a white & the 'Scope' should be in a blue making those words be in more contrast to the background making the masthead stand out more. Also the layout of the magazine is like a lifestyle magazine & is not your typical layout for your school magazine. This then could cause confusing making the audience think this magazine at first is a lifestyle magazine.

The things of which I think worked well for the contents page was the use of font for the contents subjects, being very clear & visible letting the audience know what the contents is. Also the layout of the contents page is very typical therefore lets the audience recognise that this is the contents page. Also the masthead is very big, clear & bold making the audience straight away drawn to the masthead. The first three images I think worked well for the contents page because they draw the reader in & can be easily recognised to which article they belong to.

The things of which I don't think worked well for the contents page is that the images shouldn't be stretched; the colour of the border & title can strain the eyes making too much of an impact. The colours of the contents wording I think should be swapped round making the heading stand out more to the detail. Also the numbers on the images should also have more of a contrasting colour. Also the last image at bottom of column is not as clear as to which article it belongs to.

What I found the easiest was the front cover even though whilst I was making it I had to think very carefully how I was going to present it. The thing I found most difficult was making the contents page because of having to figure out the wording for the contents page, making the wording stand out & also trying to make a contents page layout. Therefore I have also now seen a lot more things wrong with my contents page.